STL Partners is a global consultancy providing research, data analysis and strategic insight across the telecommunications, media and technology sectors.
The existing brand lacked the confidence and clarity expected of an industry leader. Through collaborative discovery workshops, we identified the organisation’s core values of independence, integrity and vision, using these insights to shape a completely refreshed identity.
Inspired by concepts of movement, modularity and connection, the new visual system communicates progress and innovation while remaining approachable and highly adaptable across digital and print applications. The refreshed brand was rolled out across the website, stationery, publications and marketing materials, creating a more cohesive and engaging presence.
Project completed as Senior Designer at Drew London.
